Icons & text

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

Course curriculum

  • 1
    Introduction
    • Welcome
    • Why is eCommerce So Popular
    • The Benefits of Owning an Online Store
    • How Most People Fail in eCommerce
    • What You Need to Start an eCommerce Business
    • Introducing The 10-Step eCommerce Plan
  • 2
    Module 1: The Opportunity
    • STEP #1 - Find an eCommerce Business Idea
    • Lesson 1: Solve a Problem
    • Lesson 2: Popular Opportunities in eCommerce
    • Lesson 3: Where to Find Product Inspiration
    • MODULE MILESTONE
  • 3
    Module 2: The Product
    • STEP #2 - Find a Product to Sell Online
    • Lesson 1: A Simple Elevator Pitch
    • Lesson 2: Benefits Vs Features
    • Lesson 3: The Value of Pictures & Videos
    • MODULE MILESTONE
  • 4
    Module 3: The Audience
    • STEP #3 - Identify Who Are You Selling to
    • Lesson 1: Life is simple with a target audience
    • Lesson 2: Demographics VS Psychographics
    • Lesson 3: Where to find your target audience?
    • MODULE MILESTONE
  • 5
    Module 4: The Business Model
    • STEP #4 - Decide How You’re Going to Make Money
    • Lesson 1: Where to sell products online
    • Lesson 2: Things to Consider When Pricing Products
    • Lesson 3: 4 Product Sourcing Strategies
    • MODULE MILESTONE
  • 6
    Module 5: The Competitive Advantage
    • STEP #5 - Position Your Online Business in the Market
    • Lesson 1: Selling at the lowest price (Cost Leadership)
    • Lesson 2: Selling something unique (Differentiation)
    • Lesson 3: Become the expert (Focus)
    • MODULE MILESTONE
  • 7
    Module 6: The Value Proposition
    • STEP #6 - Persuade People to Buy From You
    • Lesson 1: Know the competition
    • Lesson 2: Define Your Main Value Proposition
    • Lesson 3: Value Proposition Boosters
    • MODULE MILESTONE
  • 8
    Module 7: The Awareness
    • STEP #7 - Your Target Audience Through Marketing
    • Lesson 1: Knowing Your Network
    • Lesson 2: Which type marketing should you do?
    • Lesson 3: The Power of Word-of-Mouth
    • MODULE MILESTONE
  • 9
    Module 8: The Technology
    • STEP #8 - Leverage The Right Tools for Your Online Business
    • Lesson 1: What you need to know about technology
    • Lesson 2: Essential Vs. Convenient Tools
    • Lesson 3: The Must-Have Tools in eCommerce
    • MODULE MILESTONE
  • 10
    Module 9: The Operation
    • STEP #9 - Operate the Online Business Effectively & Efficiently
    • Lesson 1: How to create S.M.A.R.T goals
    • Lesson 2: How to Structure the Business
    • Lesson 3: The power of outsourcing (and delegation)
    • Milestone:
  • 11
    Module 10: How will measure your success?
    • STEP #10 - Track & Measure Your eCommerce Success
    • Lesson 1: Know Your Numbers
    • Lesson 2: What should you track
    • Lesson 3: How not to get overwhelmed with data
    • MODULE MILESTONE
  • 12
    Review
    • Putting it all together
  • 13
    Bonuses
    • 10 Places to Find Trending Products to Sell Online
    • The Essential Tools for eCommerce
    • Get eCommerce Help Using These 7 Websites
  • 14
    Additional Resources
    • eCommerce Plan Worksheet