Course Overview

  • What is it?

    This is an online course with instructions on how to delight customers to increase retention so you can grow your online business.

  • Who is it for?

    This course is for eCommerce founders, executives, leaders and their marketing teams.

  • Where does it happen?

    This course is taught online. Get access to pre-recorded lessons that you can watch whenever you want using any device (desktop, laptop, tablet, smartphone).

  • How does it work?

    You watch video lessons inside each module and start taking action.

  • When does it start?

    This course starts when you enroll and you can complete it at your own time.

  • Why should I join?

    This course was created to help you grow an eCommerce business without getting overwhelmed.

Here's what's covered in this course

  1. 1
    • [Lesson 1] 6 Retention Metrics That Matter for eCommerce (21min 55secs)

    • [Lesson 2] 6 Customer Expectations for a Delightful Experience

    • [Lesson 3] How to Delight Through The Shopping Phase (42m 24secs)

    • [Lesson 4] How to Delight Through The Purchase Phase (13min 54secs)

    • [Lesson 5] How to Delight eCommerce Customers Through The Post-Purchase Phase

Meet Your Instructor

eCommerce Executive & Digital Marketer, Growth Strategist

Alaa Hassan

I help eCommerce brands grow to $10 million+.

As an eCommerce executive & growth strategist, I've been leading digital growth for both online and retail brands for over 20 years.

Awarded as “one of the most knowledgeable eCommerce experts in the industry”, I've helped over 250 eCommerce businesses grow their online sales.

Founder of

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One-time payment with lifetime access.